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2 min read

While many companies choose AspDotNetStorefront because of the flexibility to customize the product, they may not have the necessary bandwidth or technical resources to do the required work. That is where First Line Software can help. Our technical experts have extensive experience with customizing and performing back-end development work on multiple ecommerce systems and platforms. 

AspDotNetStorefront is a product for enterprise companies who require the framework for a feature-rich online store, or multiple stores and the tools which are essential for ecommerce success. Built on the Microsoft.net/MVC framework, AspDotNetStorefront is mobile friendly with a built-in payment solution, major shipping methods, and a sophisticated promotions engine with coupons and gift cards.

In addition to the appeal of a product that can be customized, companies also choose AspDotNetStorefront because it puts them in control of making decisions about upgrades, security, and performance.

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David Tedford

Vice President

David Tedford has over 20 years of sales experience within the IT/software industry. He excels at being immersed in a customer's environment, understanding his customers requirements, crafting solutions to meet those requirements, and ultimately providing solutions to his customers.

Vladimir Litoshenko

Senior Vice President

As the head of business development for First Line Software, Vladimir heads up business development in Western Europe and Russia.

Vladimir began his career in IT in 2002, when, as a student of Faculty of Automation of Computer Science of the First Electrotechnical University (ETU “LETI”), he began his work at The Morfizpribor Central Research Institute (CRI). Vladimir joined the StarSoft team (predecessor of First Line Software) in 2004 as a Junior Software Developer. As he gained experience with more and more projects, he was promoted to leadership roles.

Richard Leslie

UK Business Development

Richard has over 15 years of sales and account management expertise in the IT and Tech sector. He has worked on many outsourcing engagements with global companies.

David Fien


David is a business development professional with more than 20 years’ experience as a specialist in the acquisition of partnerships and IT/software services for associations, not-for profits and corporations in Australia, New Zealand and USA. He has specific expertise in the healthcare, legal and hospitality industries.