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The second annual Digital Transformation Congress was held on July 30, at The Sandton Convention Centre in Johannesburg, South Africa. Hosted by IT News Africa with the conference theme “Gaining the edge through technology”, session topics explored how companies can effectively integrate digital technology to transform the customer experience and gain a competitive advantage.

The sessions were conducted in a variety of settings that ranged from general sessions with keynote speakers to interactive panel discussions and insightful fire-side chats. Session topics that were covered by visionaries and industry leaders included:

  • Preparing your workforce for the digital age
  • Discovering what digital transformation maturity is and highlighting its benefits
  • Exploring the business impact of AI
  • Using cloud as a digital transformation tool
  • Digitally transforming the manufacturing industry
  • Digital opportunities in the transportation and logistics sector
  • Accelerating digital transformation in government to enhance service delivery

In addition to participating as an event sponsor, First Line Software representatives could be found engaging in discussions with attendees at their exhibition stand, exploring digital transformation partnership opportunities during one-on-one meetings, and listening to speakers during the various sessions.

First Line Software's SVP Vladimir Litoshenko had this to say about the event: “Digital Transformation is a hot topic in South Africa. Companies and government are putting a lot of effort into changing how they conduct their business operations by going Digital. During the Congress we spoke with IT executives from many organizations and we can see that the First Line Software team, with its expertise and knowledge, would be a valuable partner for local companies.”

We are looking forward to meeting new partners and attending the sessions at the Digital Transformation Congress 2020!

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David Tedford

Vice President

David Tedford has over 20 years of sales experience within the IT/software industry. He excels at being immersed in a customer's environment, understanding his customers requirements, crafting solutions to meet those requirements, and ultimately providing solutions to his customers.

Vladimir Litoshenko

Senior Vice President

As the head of business development for First Line Software, Vladimir heads up business development in Western Europe and Russia.

Vladimir began his career in IT in 2002, when, as a student of Faculty of Automation of Computer Science of the First Electrotechnical University (ETU “LETI”), he began his work at The Morfizpribor Central Research Institute (CRI). Vladimir joined the StarSoft team (predecessor of First Line Software) in 2004 as a Junior Software Developer. As he gained experience with more and more projects, he was promoted to leadership roles.

Richard Leslie

UK Business Development

Richard has over 15 years of sales and account management expertise in the IT and Tech sector. He has worked on many outsourcing engagements with global companies.

David Fien


David is a business development professional with more than 20 years’ experience as a specialist in the acquisition of partnerships and IT/software services for associations, not-for profits and corporations in Australia, New Zealand and USA. He has specific expertise in the healthcare, legal and hospitality industries.