Optimize B2B Truck Parts Sales & Operations with Custom E-Commerce Solution

Client

The client is a wholesaler specializing in truck parts, focusing on optimizing both the selling process for their operations and the buying process for their B2B customers.

Challenge

The primary challenge was to upgrade the existing e-commerce system to streamline operations and enhance user experience. The client required a robust integration with their existing ERP system, Microsoft Dynamics 365, to manage a vast amount of data and processes more efficiently. They needed a solution that could handle complex transactions like partial or full payments for invoices, real-time data updates, and a dynamic front-end for better user engagement.

Solution

A web application based on .NET Framework 4.8 and Znode 9.9 was developed to meet the sophisticated needs of the B2B model. The solution involved:

• Backend Development: Enhancing the backend infrastructure to support complex integrations and data management.
• Custom Integrations: Developing integrations for sending orders to Dynamics 365, retrieving invoices, inventory and account details, and updating user addresses in real time.
• User Interface Enhancements: Implementing new homepage components like featured products, recent orders, a shop-by-applications banner, a categories slider, and customizable CMS widgets to enhance user engagement.

Result

The revamped platform led to:

• Improved Operational Efficiency: Streamlined processes through integrated ERP connections, allowing for smoother transactions and better data management.
• Enhanced User Experience: The introduction of dynamic components and real-time updates improved the overall user experience, making it easier for customers to manage their transactions and access necessary information swiftly.
• Increased Engagement: The new features on the homepage significantly increased user engagement and customer return rate.

Technologies

• Programming Languages and Frameworks: C#, ASP.NET MVC, JavaScript, HTML, CSS, TypeScript
• Database and Version Control: Microsoft SQL Server, Git
• Integration Points: Microsoft Dynamics 365 for real-time data syncing and transaction management

Learn more about Digital Experience practice at First Line Software