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On December 12th, First Line Software attended the Philips Healthworks Breakthrough Day in Eindhoven, Netherlands. This was the closing event for their global startup program, an intensive 12 week acceleration program designed to help entrepreneurs and startups build, test, de-risk and scale their health technology ideas.

This year’s startup program, including Breakthrough Day focused on AI in Healthcare – specifically Radiology, Ultrasound and Oncology, and featured startups, which had been participating with the Philips Healthworks startup platform. AI is used to make improvements to internal processes that help make them more efficient. It can also help with predicting diseases, making decisions, and analyzing patient data.

Attendees at the event included clinicians, investors, and hospital professionals as well as alumni from previous Philips startup programs. First Line has an established healthcare IT practice where they develop global healthcare solutions - including those with an Artificial Intelligence (AI) component. During the event, it was important to establish new relationships that will lead to collaboration on the development of new solutions designed to improve patient treatment. 

Several Philips Healthworks executives were featured on the program, including Head of Strategy, Marketing and Operations Darren Adams and Jeroen Tas, Chief Strategy and Innovation office of Royal Philips. Dr. Adam Landman, who is CIO of Brigham and Woman’s Hospital in Boston, a First Line client, shared practical insights about AI in Healthcare via video conference. During the second half of the event, startups that participated in the acceleration program made pitches about their technology solutions to investors.

Throughout the day everyone was talking about impact of AI in Healthcare. Vladimir Litoshenko, VP Business Development at First Line Software commented: “Digitalization is changing processes in every industry. For companies that are automating existing processes without optimizing them, it means they are missing an opportunity for digitalization. The same applies to healthcare.”

To learn more about First Line’s wide variety of expertise in healthcare IT, visit our healthcare IT practice page.

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David Tedford

Vice President

David Tedford has over 20 years of sales experience within the IT/software industry. He excels at being immersed in a customer's environment, understanding his customers requirements, crafting solutions to meet those requirements, and ultimately providing solutions to his customers.

Vladimir Litoshenko

Senior Vice President

As the head of business development for First Line Software, Vladimir heads up business development in Western Europe and Russia.

Vladimir began his career in IT in 2002, when, as a student of Faculty of Automation of Computer Science of the First Electrotechnical University (ETU “LETI”), he began his work at The Morfizpribor Central Research Institute (CRI). Vladimir joined the StarSoft team (predecessor of First Line Software) in 2004 as a Junior Software Developer. As he gained experience with more and more projects, he was promoted to leadership roles.

Richard Leslie

UK Business Development

Richard has over 15 years of sales and account management expertise in the IT and Tech sector. He has worked on many outsourcing engagements with global companies.

David Fien


David is a business development professional with more than 20 years’ experience as a specialist in the acquisition of partnerships and IT/software services for associations, not-for profits and corporations in Australia, New Zealand and USA. He has specific expertise in the healthcare, legal and hospitality industries.